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Bruce Clay Content Marketing Book Review

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There’s no shortage of good books out there today but if I had to pick one as my favorite this year, it would be this one… Bruce Clay Book is far the best book I have read this year.



The book is called Content Marketing Strategies for Professionals and it’s the best book I’ve read this year on Nuts & Bolts Strategy. Each chapter dedicated to exposing a tool or a strategy or both. Actionable information on technologies like using Flickr to host images, creating better silos, joint venture partnership, and even video.
In Fact, it was from this book that I have learned of Alyce Currier from Wistia and interviewed her on my video marketing summit.

• Loved how chunky this book was, literally every chapter lived by itself and could be read 1 chapter at a time, also loved the breaks in the books by industry experts. Which validated the claims of the book and also provided some new
• I also loved the unfettered access to tools both free and paid that were all over the book. I bought it on Kindle so I was able to click right through to some links, got to try the software and most of it still use and love.
• Loved the “tweet this” function.

• I would have preferred some more advanced how- to on certain topics like keyword research and silo structure. I feel like I’m pretty advanced and although I learned a ton of new stuff I really enjoy going as deep into topic as possible.
• Table of contents was not clickable – not sure whose fault
• No response from Authors on Twitter. Bruce Day was responsive on Facebook and Google+ but Murray Newlands nowhere to be found in twitter. If the authors are going to promote these techniques I feel they should be there to at least reply once or twice.

Here’s a link to the book: Content Marketing Strategies for Professionals

Overall 5 of 5 stars. Highly recommended this book to any marketer or business person and I’ve put a link the book on Amazon in the description box or you can click on the book now and check it around $15

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About Owen Hemsath

Owen Video is the CEO of Videospot - an online marketing agency emphasizing video media production and paid ads management for small businesses. He's personally worked on over 1000 web videos for clients all over the country and teaches marketing through his YouTube channel. Owen is a regular contributor to Tubebuddy, GetResponse Email Marketing, and BeLive.TV and he's also the host of The Business of Video Podcast.

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